1950’s Makeup
Within a small group I conducted research of makeup trends of the 50's, which we then presented to an audience through a slideshow. My role within the group was to help gather research and then I was the model for the makeup demonstration. One member of my group delivered our information to the class. We included images and explained the history surrounding makeup in the 50's, as well as explaining popular products and trends that were seen during this era. In the presentation we included a face chart and the makeup demonstration. I think the presentation was delivered clearly and the makeup demonstration was carried out precisely which enabled the audience gain a clear understanding of the makeup looks of the 50’s.
See below for an insight of makeup in the 1950’s...
The 1950s makeup cosmetic industry exploded with mega brand names elbowing out the smaller brands who started the business a few decades ago. 50s makeup reflected a change in attitude from the simple make do days of the 1940s to refined feminine beauty of the fifties. Women would choose which colours and shades of makeup to match either the colour of their dress and accessories or to match and compliment their eye colour. The makeup trend of the 50’s consisted of intense lip colours that defined the natural lip shape, alongside pastel shades for the eyeshadow. Eyeliner on the upper eyelid was popular and brows were defined using an eyebrow pencil, creating a strong arch. The base makeup was kept fairly natural and foundations had a pink undertone however a light blush would be used on the upper cheekbone. Makeup inspiration was taken from popular film stars such as Rita Hayworth, Marilyn Monroe and Audrey Hepburn as they was in the public eye, meaning many women idolised them and wanted the same makeup as them. Marilyn Monroe had a beauty spot on her cheek which influenced people to draw on a false beauty spot using either eyeliner or brow pencil.
Pale skin, and pastel hues in powder came back in the 1950s. Delicacy was the goal for foundation creams and top names like Elizabeth Arden and Max Factor and Helena Rubinstein fought to become the number 1 product in a woman’s bag. Unlike the 1940s, when a dab of powder was all that was available or affordable for a woman, now every day began with a foundation base, a mask like complexion, a blank canvas.You completed the look with peachy or flesh colored powder. It was common for women to extend the natural border of their mouth with liner, making them look more feminine and to make their lips look voluptuous. Pinks and reds were the common mix. Orange-red lipsticks for blonde hair, redheads and other medium dark colors; and purple-red lipsticks for dark haired. The eye look of the 1950s was minimal, with little eye-shadow. Browns, nudes, pastels and shimmer. Mascara on the other-hand was everyone’s favorite accessory. Generous dabs of the stuff added femininity to a woman. A soft but defined liner was applied along the upper lash and softly swept out into a flick, opening up the eyes. Many women used their blush for a light touch-up over the brows, in the evening time. Rosy and pastel hues of blush was applied to the apple of the cheeks to finish off the look.
STEP BY STEP:
See below for an insight of makeup in the 1950’s...
The 1950s makeup cosmetic industry exploded with mega brand names elbowing out the smaller brands who started the business a few decades ago. 50s makeup reflected a change in attitude from the simple make do days of the 1940s to refined feminine beauty of the fifties. Women would choose which colours and shades of makeup to match either the colour of their dress and accessories or to match and compliment their eye colour. The makeup trend of the 50’s consisted of intense lip colours that defined the natural lip shape, alongside pastel shades for the eyeshadow. Eyeliner on the upper eyelid was popular and brows were defined using an eyebrow pencil, creating a strong arch. The base makeup was kept fairly natural and foundations had a pink undertone however a light blush would be used on the upper cheekbone. Makeup inspiration was taken from popular film stars such as Rita Hayworth, Marilyn Monroe and Audrey Hepburn as they was in the public eye, meaning many women idolised them and wanted the same makeup as them. Marilyn Monroe had a beauty spot on her cheek which influenced people to draw on a false beauty spot using either eyeliner or brow pencil.
Pale skin, and pastel hues in powder came back in the 1950s. Delicacy was the goal for foundation creams and top names like Elizabeth Arden and Max Factor and Helena Rubinstein fought to become the number 1 product in a woman’s bag. Unlike the 1940s, when a dab of powder was all that was available or affordable for a woman, now every day began with a foundation base, a mask like complexion, a blank canvas.You completed the look with peachy or flesh colored powder. It was common for women to extend the natural border of their mouth with liner, making them look more feminine and to make their lips look voluptuous. Pinks and reds were the common mix. Orange-red lipsticks for blonde hair, redheads and other medium dark colors; and purple-red lipsticks for dark haired. The eye look of the 1950s was minimal, with little eye-shadow. Browns, nudes, pastels and shimmer. Mascara on the other-hand was everyone’s favorite accessory. Generous dabs of the stuff added femininity to a woman. A soft but defined liner was applied along the upper lash and softly swept out into a flick, opening up the eyes. Many women used their blush for a light touch-up over the brows, in the evening time. Rosy and pastel hues of blush was applied to the apple of the cheeks to finish off the look.
STEP BY STEP:
First, you will cleanse, tone and moisturise the skin in preparation for the make-up application.
Now you will apply the base make-up including foundation, concealer and set this with a loose setting powder.
Moving on to the eyebrows now and you will thinly and blocky fill in the brows using the brow pomade suited to your models’ skin and brow hair.
Apply a base to the lids in preparation for the eyeshadow.
Using a warm soft brown colour, blend into the crease and under the eyes then deepen with a darker brown if needed.
Then apply a cream colour eyeshadow to the centre of the lid and blend out into the crease. The key is to make sure everything is blended seamlessly which will give you the elegant soft eyes you are looking for to achieve the look.
Now you can apply some black cream liner to the lash line and wing it out at the outer edge of the eye. To add more definition, apply some white pencil liner to the water line and with black pencil liner fade the outer edge into the white to make the eyes look wider and more awake.
Apply some mascara and now is your chance to stand back and look for any mistakes or unevenness.
When your happy proceed onto the face by adding some blusher to the apple of the cheeks and some soft bronzer to the shadows of the face to add some colour and define the natural contour of the face.
And now for the iconic red lip, lip lining with a shade darker red before applying a juicy red to the lips to finish the look off.
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